{"id":55184,"date":"2024-01-24T08:41:47","date_gmt":"2024-01-24T08:41:47","guid":{"rendered":"https:\/\/ticketmaster-enterprise.local\/?page_id=55184"},"modified":"2025-04-08T11:59:16","modified_gmt":"2025-04-08T11:59:16","slug":"marketing-and-measurement","status":"publish","type":"page","link":"https:\/\/business.ticketmaster.be\/fr\/solutions\/marketing-and-measurement\/","title":{"rendered":"Marketing &amp; Measurement"},"content":{"rendered":"\n<div class=\"wp-block-group has-contrast-background-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:0\"><div  class=\"align wp-block-acf-hero-solutions\">\n\n    <div class=\"hero-solutions__wrapper has-contrast-background-color\">\n\n        <div class=\"hero-solutions__image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"928\" src=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-measurement-2-1024x928.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-measurement-2-1024x928.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-measurement-2-300x272.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-measurement-2-768x696.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-measurement-2.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div>\n\n        <div class=\"inner-content\">\n\n<div class=\"wp-block-group is-style-default has-base-color has-text-color has-link-color wp-elements-4c387f76690295b5cdaa717963ddbef8 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading\">Marketing et donn\u00e9es<\/h1>\n\n\n\n<p>Une base de fans mondiale \u00e0 port\u00e9e de main. Gr\u00e2ce \u00e0 notre march\u00e9 ax\u00e9 sur les fans, \u00e0 nos canaux de marketing strat\u00e9giques et \u00e0 nos outils flexibles, nous vous aiderons \u00e0 comprendre vos fans et \u00e0 entrer en contact avec eux.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-primary-background-color has-background wp-element-button\" href=\"https:\/\/business.ticketmaster.be\/fr\/work-with-us\/\">Travailler avec Nous<\/a><\/div>\n<\/div>\n<\/div>\n\n<\/div>\t\n\n    <\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group is-style-default has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-2600eb5396906710a5ad924c87033d0a has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0\">\n<h3 class=\"wp-block-heading alignwide has-text-align-left has-large-font-size\" style=\"letter-spacing:0.02em;line-height:1.21;text-transform:capitalize\">Fonctionnalit\u00e9s cl\u00e9s<\/h3>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--large)\">\n<ul style=\"font-style:normal;font-weight:700;letter-spacing:0.03em;line-height:1.36;text-transform:capitalize\" class=\"wp-block-list is-style-bullet-stack has-medium-font-size\">\n<li>Port\u00e9e In\u00e9gal\u00e9e<\/li>\n\n\n\n<li>Rapport de performance<\/li>\n\n\n\n<li>Distribution mondiale<\/li>\n\n\n\n<li style=\"text-transform:none\">Outils et services de promotion d&rsquo;\u00e9v\u00e9nements<\/li>\n\n\n\n<li>Analyses de pointe de l&rsquo;industrie<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-default full-bleed has-base-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide is-style-default has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<p class=\"has-display-4-font-size\" style=\"letter-spacing:-0.025rem;line-height:1.2\">Nos services de marketing soutiennent votre organisation tout au long du cycle de vie de la billetterie, qu&rsquo;il s&rsquo;agisse d&rsquo;en savoir plus sur votre public actuel ou d&rsquo;obtenir des conseils sur la mani\u00e8re de l&rsquo;\u00e9largir.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-padding-alt-2 full-bleed has-base-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:0\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns alignwide is-style-jump-links is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" style=\"letter-spacing:0.02em;line-height:1.2;text-transform:capitalize\">Trouver de nouveaux fans<\/h3>\n\n\n\n<p>Notre plateforme de vente en continu et notre r\u00e9seau de distribution mondial s&rsquo;associent pour atteindre de nouveaux fans et alimenter votre croissance.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-jump\"><a class=\"wp-block-button__link wp-element-button\" href=\"#fans\">D\u00e9couvrir\n        <span class='tme-button-icon tme-button-icon--jump' aria-hidden='true' style=\"--jump-bg: var(--wp--preset--color--primary); --jump-text: var(--wp--preset--color--base);\">\n            <svg viewBox='0 0 32 32' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'>\n            <path d=\"M15.5286 23.1381C15.7889 23.3985 16.2111 23.3985 16.4714 23.1381L20.714 18.8955C20.9744 18.6351 20.9744 18.213 20.714 17.9527C20.4537 17.6923 20.0316 17.6923 19.7712 17.9527L16 21.7239L12.2288 17.9527C11.9684 17.6923 11.5463 17.6923 11.286 17.9527C11.0256 18.213 11.0256 18.6351 11.286 18.8955L15.5286 23.1381ZM16 9.33337L15.3333 9.33337L15.3333 22.6667L16 22.6667L16.6667 22.6667L16.6667 9.33337L16 9.33337Z\"\/>\n            <\/svg>\n        <\/span>\n    <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" style=\"letter-spacing:0.02em;line-height:1.2;text-transform:none\">Cr\u00e9er et g\u00e9rer des campagnes<\/h3>\n\n\n\n<p>Am\u00e9liorez votre marketing gr\u00e2ce \u00e0 des ressources qui vous aideront \u00e0 identifier les fans, \u00e0 les mettre en relation et \u00e0 stimuler la vente de tickets.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-jump\"><a class=\"wp-block-button__link wp-element-button\" href=\"#marketing\">D\u00e9couvrir\n        <span class='tme-button-icon tme-button-icon--jump' aria-hidden='true' style=\"--jump-bg: var(--wp--preset--color--primary); --jump-text: var(--wp--preset--color--base);\">\n            <svg viewBox='0 0 32 32' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'>\n            <path d=\"M15.5286 23.1381C15.7889 23.3985 16.2111 23.3985 16.4714 23.1381L20.714 18.8955C20.9744 18.6351 20.9744 18.213 20.714 17.9527C20.4537 17.6923 20.0316 17.6923 19.7712 17.9527L16 21.7239L12.2288 17.9527C11.9684 17.6923 11.5463 17.6923 11.286 17.9527C11.0256 18.213 11.0256 18.6351 11.286 18.8955L15.5286 23.1381ZM16 9.33337L15.3333 9.33337L15.3333 22.6667L16 22.6667L16.6667 22.6667L16.6667 9.33337L16 9.33337Z\"\/>\n            <\/svg>\n        <\/span>\n    <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" style=\"letter-spacing:0.02em;line-height:1.2;text-transform:none\">Obtenez des analyses \u00e0 grande \u00e9chelle<\/h3>\n\n\n\n<p>Nos outils et services de donn\u00e9es vous aident \u00e0 agir sur vos donn\u00e9es pour prendre des d\u00e9cisions plus \u00e9clair\u00e9es sur votre strat\u00e9gie marketing.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-jump\"><a class=\"wp-block-button__link wp-element-button\" href=\"#insights\">D\u00e9couvrir\n        <span class='tme-button-icon tme-button-icon--jump' aria-hidden='true' style=\"--jump-bg: var(--wp--preset--color--primary); --jump-text: var(--wp--preset--color--base);\">\n            <svg viewBox='0 0 32 32' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'>\n            <path d=\"M15.5286 23.1381C15.7889 23.3985 16.2111 23.3985 16.4714 23.1381L20.714 18.8955C20.9744 18.6351 20.9744 18.213 20.714 17.9527C20.4537 17.6923 20.0316 17.6923 19.7712 17.9527L16 21.7239L12.2288 17.9527C11.9684 17.6923 11.5463 17.6923 11.286 17.9527C11.0256 18.213 11.0256 18.6351 11.286 18.8955L15.5286 23.1381ZM16 9.33337L15.3333 9.33337L15.3333 22.6667L16 22.6667L16.6667 22.6667L16.6667 9.33337L16 9.33337Z\"\/>\n            <\/svg>\n        <\/span>\n    <\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"fans\" class=\"wp-block-group full-bleed-alt has-base-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-style-more-space is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading alignwide is-style-eyebrow\">Trouvez de nouveaux fans<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n<\/div>\n<\/div>\n\n\n<div  class=\"alignwide wp-block-acf-vertical-carousel\">\n    <div class=\"vertical-carousel__wrapper\">\n        <div class=\"vertical-carousel\">\n<div  style=\"top:0px;\" class=\"align wp-block-acf-slide\">\n\t<div class=\"inner-content\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center vertical-carousel__image is-layout-flow wp-block-column-is-layout-flow\"><div  class=\"align wp-block-acf-pull-to-edge\">\n\t<div class=\"pull-to-edge pull-to-edge--left\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"995\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/image-9-1024x995.png\" alt=\"screenshot of ticketmaster marketplace on iPhone \" class=\"wp-image-55670\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-9-1024x995.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-9-300x291.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-9-768x746.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-9.png 1458w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<\/div>\t\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center vertical-carousel__content is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-default has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading is-style-light\" style=\"letter-spacing:0.01em;line-height:1.2\">Place de march\u00e9<\/h3>\n\n\n\n<p>Stimulez la d\u00e9couverte de votre \u00e9v\u00e9nement gr\u00e2ce \u00e0 une plateforme qui a \u00e9t\u00e9 con\u00e7ue pour les fans et pour vendre des tickets. L&rsquo;optimisation du r\u00e9f\u00e9rencement, les pages riches en contenu et la navigation fluide facilitent la d\u00e9cision des fans d&rsquo;acheter des tickets.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n\n<div  style=\"top:0px;\" class=\"align wp-block-acf-slide\">\n\t<div class=\"inner-content\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center vertical-carousel__image is-layout-flow wp-block-column-is-layout-flow\"><div  class=\"align wp-block-acf-pull-to-edge\">\n\t<div class=\"pull-to-edge pull-to-edge--left\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"995\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/image-47-1024x995.png\" alt=\"screenshot of automated marketing on iPhone \" class=\"wp-image-55754\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-47-1024x995.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-47-300x291.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-47-768x746.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/image-47.png 1458w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<\/div>\t\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center vertical-carousel__content is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-default has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading is-style-light\" style=\"letter-spacing:0.01em;line-height:1.2\">Marketing automatis\u00e9<\/h3>\n\n\n\n<p>\u00c0 chaque \u00e9tape du cycle de vie de votre \u00e9v\u00e9nement, nous identifions les audiences susceptibles d&rsquo;\u00eatre int\u00e9ress\u00e9es et nous leur recommandons des \u00e9v\u00e9nements par le biais d&rsquo;e-mails et de notifications dans notre application de pointe.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n\n<div  style=\"top:0px;\" class=\"align wp-block-acf-slide\">\n\t<div class=\"inner-content\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center vertical-carousel__image is-layout-flow wp-block-column-is-layout-flow\"><div  class=\"align wp-block-acf-pull-to-edge\">\n\t<div class=\"pull-to-edge pull-to-edge--left\">\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1004\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/global-dist-1024x1004.png\" alt=\"screenshot of global distribution on iPhone\" class=\"wp-image-57562\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/global-dist-1024x1004.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/global-dist-300x294.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/global-dist-768x753.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/global-dist.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<\/div>\t\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center vertical-carousel__content is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-default has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading is-style-light\" style=\"letter-spacing:0.01em;line-height:1.2\">Distribution mondiale<\/h3>\n\n\n\n<p>Les partenaires de distribution de Ticketmaster \u00e9tendent la port\u00e9e de votre \u00e9v\u00e9nement pour rencontrer les fans l\u00e0 o\u00f9 ils se trouvent \u2013 des plus grands r\u00e9seaux sociaux et plateformes de streaming du monde aux plateformes de niche, nous atteignons vos fans uniques.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n<\/div>\t\n    <\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"marketing\" class=\"wp-block-group has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-f5bf8dc7a3061fc06b651701a9b180fe has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-style-more-space is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading alignwide is-style-eyebrow\">Cr\u00e9er et g\u00e9rer des campagnes<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Planifiez, activez et optimisez vos campagnes avec des experts en marketing qui vous offrent la flexibilit\u00e9 et le contr\u00f4le n\u00e9cessaires pour atteindre votre audience.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1799\" height=\"1799\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/audience-insight-mm.png\" alt=\"screenshot of tm1 on laptop\" class=\"wp-image-57346\" style=\"width:400px\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/audience-insight-mm.png 1799w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/audience-insight-mm-300x300.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/audience-insight-mm-1024x1024.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/audience-insight-mm-150x150.png 150w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/audience-insight-mm-768x768.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/audience-insight-mm-1536x1536.png 1536w\" sizes=\"auto, (max-width: 1799px) 100vw, 1799px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Connexions avec l&rsquo;audience<\/h3>\n\n\n\n<p>Segmentez vos audiences et placez vos propres pixels de suivi de campagne pour atteindre vos acheteurs potentiels.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1799\" height=\"1799\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/marketing-success-1.png\" alt=\"screenshot of tm1 on laptop\" class=\"wp-image-57421\" style=\"width:400px\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-success-1.png 1799w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-success-1-300x300.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-success-1-1024x1024.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-success-1-150x150.png 150w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-success-1-768x768.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/marketing-success-1-1536x1536.png 1536w\" sizes=\"auto, (max-width: 1799px) 100vw, 1799px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Gestion du marketing<\/h3>\n\n\n\n<p>Maximisez l&rsquo;impact tout au long de l&rsquo;entonnoir publicitaire pour cr\u00e9er de la notori\u00e9t\u00e9, susciter l&rsquo;int\u00e9r\u00eat et augmenter les ventes de tickets gr\u00e2ce aux publicit\u00e9s programmatiques, sur les r\u00e9seaux sociaux et sur les moteurs de recherche.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1799\" height=\"1799\" src=\"https:\/\/b2bdedev1.wpenginepowered.com\/wp-content\/uploads\/sites\/2\/2024\/06\/mfx-campaign-results.png\" alt=\"\" class=\"wp-image-58395\" style=\"width:400px\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/06\/mfx-campaign-results.png 1799w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/06\/mfx-campaign-results-300x300.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/06\/mfx-campaign-results-1024x1024.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/06\/mfx-campaign-results-150x150.png 150w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/06\/mfx-campaign-results-768x768.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/06\/mfx-campaign-results-1536x1536.png 1536w\" sizes=\"auto, (max-width: 1799px) 100vw, 1799px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">R\u00e9sultats de la campagne<\/h3>\n\n\n\n<p>Obtenez des m\u00e9triques de performance de campagne et apprenez \u00e0 conna\u00eetre votre audience gr\u00e2ce \u00e0 des rapports simples qui vous aident \u00e0 comprendre l&rsquo;historique de vos ventes.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"insights\" class=\"wp-block-group full-bleed has-base-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-style-more-space is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading alignwide is-style-eyebrow\">VOS DONN\u00c9ES, VOTRE CHOIX<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Acc\u00e9dez instantan\u00e9ment aux mises \u00e0 jour de vos \u00e9v\u00e9nements gr\u00e2ce \u00e0 des rapports d\u00e9taill\u00e9s et des tableaux de bord clairs, afin de prendre des d\u00e9cisions bas\u00e9es sur les donn\u00e9es en temps r\u00e9el.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-default is-layout-flex wp-container-core-columns-is-layout-5016e1a0 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-360d14ef wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading alignwide is-style-bullet\">Comprenez vos fans<\/h3>\n\n\n\n<p>Simplifiez votre analyse avec des rapports personnalis\u00e9s dans TM1 qui vous offrent des visuels clairs et des insights plus approfondis sur le profil des fans.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-360d14ef wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading is-style-bullet\">Prendre des d\u00e9cisions en temps opportun<\/h3>\n\n\n\n<p>Les rapports en temps r\u00e9el dans l&rsquo;application mobile vous permettent d&rsquo;agir rapidement avec des donn\u00e9es en temps r\u00e9el sur vos ventes, votre inventaire et vos taux de scan.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-default is-layout-flex wp-container-core-columns-is-layout-5016e1a0 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-360d14ef wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading alignwide is-style-bullet\" style=\"text-transform:none\">Obtenez de l&rsquo;aide d&rsquo;un sp\u00e9cialiste<\/h3>\n\n\n\n<p>De la consultation strat\u00e9gique \u00e0 la planification, au lancement et \u00e0 l&rsquo;optimisation de vos campagnes, nos experts en marketing exp\u00e9riment\u00e9s peuvent vous aider \u00e0 obtenir des r\u00e9sultats sp\u00e9cifiques \u00e0 vos objectifs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-360d14ef wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading is-style-bullet\">Acc\u00e8s s\u00e9curis\u00e9 au rapport<\/h3>\n\n\n\n<p>Collaborez avec des outils de reporting lorsque vous avez besoin de partager vos donn\u00e9es avec d&rsquo;autres. Vos donn\u00e9es sont toujours s\u00e9curis\u00e9es et visibles uniquement par les utilisateurs de votre compte.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-fef1ae4be316aaf0dbf694d45acfb0b9 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-style-more-space is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading alignwide is-style-eyebrow\">D\u00c9COUVRIR PLUS DE SOLUTIONS<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/solution-3-column-event-creation-2.png\" alt=\"\" class=\"wp-image-57356\" style=\"width:400px\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-creation-2.png 1000w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-creation-2-300x300.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-creation-2-150x150.png 150w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-creation-2-768x768.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Cr\u00e9ation et gestion d&rsquo;\u00e9v\u00e9nements<\/h3>\n\n\n\n<p>Nous vous accompagnons \u00e0 chaque \u00e9tape de l&rsquo;\u00e9v\u00e9nement avec la possibilit\u00e9 de cr\u00e9er, personnaliser et optimiser collaborativement, le tout dans un seul outil.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow\"><a class=\"wp-block-button__link has-base-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/business.ticketmaster.be\/fr\/solutions\/event-creation-management\/\">D\u00e9couvrir\n            <span class='tme-button-icon tme-button-icon--arrow' aria-hidden='true'>\n                <svg xmlns='http:\/\/www.w3.org\/2000\/svg' width='41' height='16' viewBox='0 0 41 16' fill='none'><path d='M40.7071 8.70711C41.0976 8.31658 41.0976 7.68342 40.7071 7.29289L34.3431 0.928932C33.9526 0.538408 33.3195 0.538408 32.9289 0.928932C32.5384 1.31946 32.5384 1.95262 32.9289 2.34315L38.5858 8L32.9289 13.6569C32.5384 14.0474 32.5384 14.6805 32.9289 15.0711C33.3195 15.4616 33.9526 15.4616 34.3431 15.0711L40.7071 8.70711ZM0 9H40V7H0V9Z' fill='currentColor'\/><\/svg>\n            <\/span>\n        <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1799\" height=\"1799\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/solution-3-column-ticket-sales.png\" alt=\"\" class=\"wp-image-57360\" style=\"width:400px\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-ticket-sales.png 1799w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-ticket-sales-300x300.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-ticket-sales-1024x1024.png 1024w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-ticket-sales-150x150.png 150w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-ticket-sales-768x768.png 768w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-ticket-sales-1536x1536.png 1536w\" sizes=\"auto, (max-width: 1799px) 100vw, 1799px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Ventes de tickets<\/h3>\n\n\n\n<p>Chaque \u00e9v\u00e9nement est unique, c&rsquo;est pourquoi nous proposons une vari\u00e9t\u00e9 de solutions de billetterie pour r\u00e9pondre \u00e0 vos besoins sp\u00e9cifiques. Associ\u00e9 \u00e0 notre marketplace convivial pour les fans, nous avons tout ce qu&rsquo;il vous faut.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow\"><a class=\"wp-block-button__link has-base-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/business.ticketmaster.be\/fr\/solutions\/ticket-sales\/\">D\u00e9couvrir\n            <span class='tme-button-icon tme-button-icon--arrow' aria-hidden='true'>\n                <svg xmlns='http:\/\/www.w3.org\/2000\/svg' width='41' height='16' viewBox='0 0 41 16' fill='none'><path d='M40.7071 8.70711C41.0976 8.31658 41.0976 7.68342 40.7071 7.29289L34.3431 0.928932C33.9526 0.538408 33.3195 0.538408 32.9289 0.928932C32.5384 1.31946 32.5384 1.95262 32.9289 2.34315L38.5858 8L32.9289 13.6569C32.5384 14.0474 32.5384 14.6805 32.9289 15.0711C33.3195 15.4616 33.9526 15.4616 34.3431 15.0711L40.7071 8.70711ZM0 9H40V7H0V9Z' fill='currentColor'\/><\/svg>\n            <\/span>\n        <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/business.ticketmaster.com\/wp-content\/uploads\/2024\/02\/solution-3-column-event-day-2.png\" alt=\"\" class=\"wp-image-57552\" style=\"width:400px\" srcset=\"https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-day-2.png 1000w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-day-2-300x300.png 300w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-day-2-150x150.png 150w, https:\/\/business.ticketmaster.be\/fr\/wp-content\/uploads\/sites\/3\/2024\/02\/solution-3-column-event-day-2-768x768.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Jour de l&rsquo;\u00e9v\u00e9nement<\/h3>\n\n\n\n<p>Scannez les tickets sans effort, surveillez l&rsquo;entr\u00e9e avec facilit\u00e9 et personnalisez votre application pour encourager l&rsquo;engagement des fans \u00e0 chaque \u00e9tape.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow\"><a class=\"wp-block-button__link has-base-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/business.ticketmaster.be\/fr\/solutions\/event-day\/\">D\u00e9couvrir\n            <span class='tme-button-icon tme-button-icon--arrow' aria-hidden='true'>\n                <svg xmlns='http:\/\/www.w3.org\/2000\/svg' width='41' height='16' viewBox='0 0 41 16' fill='none'><path d='M40.7071 8.70711C41.0976 8.31658 41.0976 7.68342 40.7071 7.29289L34.3431 0.928932C33.9526 0.538408 33.3195 0.538408 32.9289 0.928932C32.5384 1.31946 32.5384 1.95262 32.9289 2.34315L38.5858 8L32.9289 13.6569C32.5384 14.0474 32.5384 14.6805 32.9289 15.0711C33.3195 15.4616 33.9526 15.4616 34.3431 15.0711L40.7071 8.70711ZM0 9H40V7H0V9Z' fill='currentColor'\/><\/svg>\n            <\/span>\n        <\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Fonctionnalit\u00e9s cl\u00e9s Nos services de marketing soutiennent votre organisation tout au long du cycle de vie de la billetterie, qu&rsquo;il s&rsquo;agisse d&rsquo;en savoir plus sur votre public actuel ou d&rsquo;obtenir des conseils sur la mani\u00e8re de l&rsquo;\u00e9largir. Trouver de nouveaux fans Notre plateforme de vente en continu et notre r\u00e9seau de distribution mondial s&rsquo;associent pour [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":0,"parent":55182,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"56984,55586,55588","_relevanssi_noindex_reason":"","footnotes":""},"admin-category":[113],"solution":[],"segment":[],"venue":[],"topic":[],"class_list":["post-55184","page","type-page","status-publish","hentry","admin-category-solution-page"],"acf":[],"_links":{"self":[{"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/pages\/55184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/comments?post=55184"}],"version-history":[{"count":0,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/pages\/55184\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/pages\/55182"}],"wp:attachment":[{"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/media?parent=55184"}],"wp:term":[{"taxonomy":"admin-category","embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/admin-category?post=55184"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/solution?post=55184"},{"taxonomy":"segment","embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/segment?post=55184"},{"taxonomy":"venue","embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/venue?post=55184"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/business.ticketmaster.be\/fr\/wp-json\/wp\/v2\/topic?post=55184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}